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HomeCategoryArt, Music & MoviesIKEA painting fools art experts in Dutch prank
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IKEA painting fools art experts in Dutch prank

Art experts valued an 'Ike Andrews' painting at millions of pounds, when it was actually a €10 IKEA painting planted by Dutch pranksters Lifehunters.
Posted by: admin , March 21, 2015
  • Art experts valued a painting at millions of pounds, when it was actually a €10 IKEA painting planted in the museum by Dutch pranksters LifeHunters.
  • As part of the prank, Boris Lange from LifeHunters walks around Museum Arnhem asking people for their opinions on the painting, stated to be created by ‘up-and-coming’ Swedish artist Ike Andrews.
  • In the video (which has been viewed over 10 million times!), many experts provided insightful comments on the piece. One states that “it’s a depiction of the chaos in his mind”, while another says”if I could buy this for 2.5 million euro, I’d do it”.
  • The experiment was proposed by LifeHunters and agreed to by the museum and IKEA.
  • It must be noted that while the IKEA painting was a stock item, it is one of its ‘street art pieces” commissioned from Swiss street artists NEVERCREW.
  • LifeHunters have previously served up McDonald’s to foodies under the guise of it being new organic cuisine.
  • This just goes to show that the value of art truly is in the eye of the beholder.

Read more:

http://gawker.com/museumgoers-think-ikea-painting-is-real-amazing-worth-1692618501

http://abcnews.go.com/GMA/video/speed-feed-pranksters-stage-guessing-game-ikea-painting-29777230

http://www.nltimes.nl/2015/03/20/ikea-painting-dupes-modern-art-museum-patrons/

 

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Tags: art experts, boris lange, context, Dutch, experiment, ike andrews, ikea paintings, lifehunters, mcdonald's, museum, museum arnhem, netherlands, NEVERCREW, prank, street artists, swiss, value, viral video, worth, €10

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