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HomeCategoryAustraliaWicked Campers to remove offensive marketing
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Wicked Campers to remove offensive marketing

Wicked Campers has agreed to remove its offensive marketing
Posted by: admin , July 18, 2014
  • Just 4 days after a petition on change.org attracted 110,000 signatories, Wicked Campers has apologised and promised to review its marketing and remove insensitive slogans. 
  • The petition was started by Paula Orbea, a Sydney schoolteacher,  after her daughter complained about a Wicked Campers slogan on the back of a van.
  • Wicked Campers’ slogans (posted on their vans) have been described as racist, sexist and misogynistic.

Read more:

http://www.news.com.au/finance/business/peoplepower-win-after-sydney-teacher-paula-orbea-launches-petition-against-misogynistic-and-degrading-slogans-on-wicked-campers-vans/story-fnki1jcy-1226988321024

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Tags: marketing, misogyny, paula orbea, slogans, vans, wicked campers

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