• A US company is set to launch ‘Pavlok’, a wristband that sends an electric shock to its user when they do something they shouldn’t.
• The company’s website says that Pavlok “doesn’t just track what you do, it transforms who you are “.
• Aimed predominantly at eating habits, the wristband is designed to train your brain into associating the act of eating with the shock, helping to curb mindless eating.
• The inspiration for the product originates from Ivan Pavlov, whose conditioning experiments trained dogs to expect food each time a bell rang.
• Pavlok will be released early in 2015, but can be pre-ordered now from Indigogo, for those inclined

Read more:

http://www.independent.co.uk/life-style/gadgets-and-tech/news/pavlok-wristband-gives-out-electric-shocks-to-stop-people-eating-and-wake-them-up-9896551.html

http://www.nzherald.co.nz/technology/news/article.cfm?c_id=5&objectid=11367447

http://www.bbc.co.uk/news/technology-30182607

by